Mô phỏng Kinh doanh Quốc tế

International Business Simulation: run multinational corporation across multiple countries! Start with successful domestic company, decide: expand to which markets (China huge but complex, India growing middle class, Africa untapped potential, Europe mature but stable, Latin America high growth high risk)? Choose entry strategy: (1) Exporting (low risk, low control, tariffs?), (2) Licensing (royalties, lose IP control), (3) Joint venture (local partner knowledge, conflict risk), (4) Wholly-owned...